On Thursday November 20 the Google Analytics User Group will meet in Bass Library to share some practical stories of how individuals use Google Analytics to understand more about how users interact with our web sites, and what data tell us about those interactions.
I’ll share at this meeting insights I’ve found for our Libguides implementation, specifically how I’ve used GA to hone in on guides that have users spending the most time on a page and low bounce rates (a bounce is when someone hits the page and leaves without any further exploration.) Read more.
The User Group meets in Bass L01, November 20th, 11am to noon. Hope to see you there.