Marx Library Business Information & Research Update

Yale University Library provides access to various market research and industry reports from notable publishers and research firms.

Here’s what’s new this month:

BCC Research
Market research reports and market forecasting in advanced materials, biotechnology, chemicals, energy, healthcare, sensors, plastics, nanotechnology, and other emerging technologies.

• Aerospace Ceramics: Global Markets to 2026
• Global Hospital Information Systems Market
• The U.S. Market for Biodefense-Related Rapid Pathogen Identification and Treatments

CFRA Industry Surveys – Available via S&P NetAdvantage or Capital IQ

Provides in-depth analyses of more than 50 industries. Includes information on current industry environment, trends, key ratios & statistics, and a summary of how the industry operates. Each report also features the “How to Analyze a Company in this Industry” section.

• Paper & Paper Packaging
• U.S. Digital Grocery Forecast 2021
• Biotechnology

eMarketer
Provides updated data, statistics, and analysis on the Internet, e-business, online marketing, media, and emerging technologies.

• Holiday Shopping 2021
• Time Spent with Media Overview 2021
• The US Digital-Only Banking Revolution

First Research Industry Reports – Available through Mergent Intellect
Reports featuring industry trends, benchmark data, and call prep questions.

• Hotels, Motel, & Resorts
• Solid Waste Services & Recycling
• Transformer Manufacturing

Frost & Sullivan
Features in-depth market research reports with strong coverage of the following industries: Aerospace & Defense, Auto & Transportation, Chemicals, Materials & Food; Electronics & Security; Environment & Building Technologies, Information & Communication Technology, and more.

• Global Identity Solutions Growth Opportunities
• Global Hydrogen-Powered Aircraft Growth Opportunities
• Brazil’s Total Telecommunications Services Market, Forecast to 2026

Gartner
Information Technology industry research, reports, and trends.

• Magic Quadrant for Cloud HCM Suites for 1,000+ Employee Enterprises
• Top Strategic Technology Trends for 2022: Data Fabric
• Market Guide for Online Program Management in Higher Education

IBISWorld Industry Reports
Industry research reports featuring key statistics, product segmentation, and outlooks/forecasts for over 700 US industries. It also includes Global, U.K., China, Canada, Mexico, and U.S. State reports.

• Hot Dog & Sausage Production in the U.S.
• Real Estate, Rental, and Leasing in the U.S.
• Florists in the US

MarketResearch.com Academic
Provides access to demographic, consumer, lifestyle, and industrial product market research reports.

• Integrated Workplace Management System Market Outlook and Forecasts 2021-2028
• Pet Services in the U.S.
• Connected Home Market Outlook and Forecasts 2021-2028

Mintel Academic
Frequently cited research and reports for U.S. consumer markets.

• Cannabis in Food and Drink – U.S. – 2021
• Cookware – U.S. – 2021
• Marketing to Black Moms – US – 2021

Passport by Euromonitor
Offers global market data & research, consumer demographics, and data tables. Includes market size for over 330 consumer products, trends, and more.

• Sleep Aids in the US
• Cough, Cold and Allergy Remedies in Spain
• Movie Theatres in China

Due to recent system upgrades, a majority of our electronic resources now only require CAS authentication.
However, select databases still require the Yale VPN when users are off-campus, as indicated by the VPN icon. 

As a reminder, Yale researchers are responsible for ensuring that their use complies with the publishers’ license agreements with Yale University. Learn more about our E-Resources Access and Use policies.

Firsthand features industry and function-focused career guides from Vault,  company rankings & reviews, and more.

Firsthand requires users to register for an individual account using a Yale email address. Yale students who previously had an account in Vault can use their existing credentials to log in to Firsthand.

Frequently asked questions and troubleshooting tips:

Not sure if you have an existing account?  Enter your Yale email address on this page and follow the prompts. 

Are you having trouble accessing or creating an account? Email the business & management librarians.

Are you looking for the Vault Rankings?   Select Careers from the left navigation panel.

Are you looking for the Vault Guides?  Select The Library from the left navigation panel, then click on Guides. 

Firsthand will be adding new content over the coming months, so be sure to check back often!